Attesa: Citizen's flagship watch brand leading the next generation since its debut in 1987.

Integrating titanium-processing expertise and world-first technology, Attesa consistently surpasses expectations, driving innovation forward.

history

1987:
ATTESA is Born.

Making its debut, the Attesa encapsulates CITIZEN’s titanium-processing know-how
and foregrounds theinherent qualities of titanium: corrosion resistance, lightness and comfort on the skin.

1995:
From Solar-Powered to "Eco-Drive"

As the world's first multi-hand calendar solar watch,
the Citizen uses a secondary lithium battery to achieve a driving time of more than 2 months.
From an ecological point of view, the light-powered watch, expected to have future potential,
began sales promotions in order to spread the word around the world under the universal name of "Eco-Drive".

1999:
The first "Eco-Drive" Radio-Controlled watch

Released as a solar-powered radio-controlled watch for Europe with Japanese specifications and
combined with "Eco-Drive", Citizen eliminates the need for frequent time adjustment and battery replacement.
Introduced as a new generation watch, it automatically set the standard for keeping time without adjustment.

2003:
A full metal case that breaks common sense

Adopting world's first technology that receives radio waves despite its full-metal case construction. Despite its thin size, it offers awater resistance of up to 100M/10bar, and features improved robustness to create a more luxurious design.

2005:
Radio-Controlled meets surface hardening technology

Every component of the case, from the back cover to the top of the band, undergoes DLC processing, rendering it approximately 8 to 10 times tougher than titanium
(around 1,000 to 1,400 Vickers).

This treatment ensures exceptional scratch resistance and imparts a captivating shine and finish, resulting in an exterior that boasts prolonged durability.

2006:
The world's first radio-controlled with Citizen's proprietary technology

Citizen unveils a ground-breaking radio-controlled model equipped with a 3-hand, disc type day & date (day of the week & date) function,
characterized by its simplicity, high visibility, and user-friendly design.

This feature enables wearers to effortlessly view the time, date, and day of the week at a glance, enhancing convenience and usability.

2009:
Equipped with the world's first disk-type city selection function

Effortlessly grasp the time across the globe with a simple operation—just pull the crown and adjust the city setting.

2015:
Citizen becomes the worlds first solar-powered Satellite Wave GPS watch to receive reception with a minimum of 3 seconds.

Citizen introduces an eco-drive GPS Satellite Radio Clock that revolutionizes timekeeping.
With automatic timezone detection and correction of time and calendar information, it ensures precision without manual intervention.

Boasting "Satellite Wave" functionality, it achieves the fastest reception globally and incorporates a position information acquisition feature alongside time synchronization.

2017:
30th Anniversary: The Attesa Black Titanium™ Series is released

In honour of its 30th Anniversary, Citizen launches a series of models distinguished by their sleek black colour, achieved through "Duratect DLC (Diamond Like Carbon)" technology.

Combined with Citizen's proprietary "Super Titanium™" innovation, these timepieces boast exceptional hardness and luxurious appeal.

2018:
Cal.F950: Display the correct time at twice the speed

Featuring the Cal.F950, the CC4004-58E model is enhanced with Citizen's exclusive surface hardening technologies "Duratect MRK" and "Duratect DLC", applied to its titanium exterior.

Moreover, it swiftly showcases the time obtained from GPS Satellites at double the pace of traditional hands

2019:
"Duratect MRK": Adopting a new colour of surface hardening technology

Inspired by the interplay of light and shadow on the moon's surface, Citizen introduces a distinctive color palette blending light and dark tones.

This unique aesthetic is captured in the new "Duratect MRK," "Duratect MRK Gold," and "Duratect MRK+DLC" finishes,
which artfully evoke the contrast between the illuminated and shadowed areas of the moon.

2019:
Sealing a contract with the private "HAKUTO-R" lunar exploration program

HAKUTO-R incorporates titanium components into its lander design to enhance both strength and weight efficiency.

In a bid to elevate reliability and environmental durability, the program integrates Citizen's "Super Titanium™" technology into its lander.

2019:
Introducing the "ACT Line"

In keeping with the trend of diversified business styles, the new ACT lineup showcases Citizen's signature functionalities and distinctive face designs.

These features impart a sense of strength and dynamism, making them equally suitable for both business and casual settings, ensuring ease of use across various environments.

2021:
CITIZENxHAKUTO-R Collaboration

The collaboration between Attesa and "HAKUTO-R" is unveiled, showcasing the forefront of Citizen's titanium technology.

Reflecting the subtle interplay of light and darkness on the lunar surface, the timepieces feature the exquisite "Duratect MRK Gold" and "Duratect DLC" finishes.

2022:
35th anniversary of Attesa

As Attesa commemorates its 35th anniversary, the brand remains committed to surmounting challenges and embracing a future filled with innovation and improvement.

history

1987:
ATTESA is Born.

Making its debut, the Attesa encapsulates CITIZEN’s titanium-processing know-how and foregrounds the inherent qualities of titanium: corrosion resistance, lightness and comfort on the skin.

1995:
From solar-powered to "eco-drive"

As the world's first multi-hand calendar solar watch, the Citizen uses a secondary lithium battery to achieve a driving time of more than 2 months. From an ecological point of view, the light-powered watch, expected to have future potential, began sales promotions in order to spread the word around the world under the universal name of "Eco-Drive".

In 1996, Citizen becomes the first watch to qualify and be certified as an Eco Mark product.

1999:
The first "Eco-Drive" Radio-Controlled watch

Released as a solar-powered radio-controlled watch for Europe with Japanese specifications and combined with "Eco-Drive", Citizen eliminates the need for frequent time adjustment and battery replacement. Introduced as a new generation watch, it automatically set the standard for keeping time without adjustment.

2003:
A full metal case that breaks common sense

Adopting world's first technology that receives radio waves despite its full-metal case construction. Despite its thin size, it offers a water resistance of up to 100M/10bar, and features improved robustness to create a more luxurious design.

2005:
Radio-Controlled meets surface hardening technology

From the entire case (including the back cover) to the top of the band, each piece is DLC processed, making it approximately 8 to 10 times harder than titanium (approximately 1,000 to 1,400 Vickers), resistant to scratches, and has a beautiful shine and finish. This achieves an exterior that lasts longer.

2006:
World's first radio-controlled with Citizen's proprietary technology

A model equipped with a "3-hand, disc type day & date (day of the week & date)" function is released, featuring simple, high visibility and ease of use that allow the wearer to see the time, date, and day at a glance.

2009:
Equipped with the world's first disk-type city selection function

Grasp the time of the world with a simple operation of pulling the crown and setting the city

2015:
Worlds first solar-powered Satellite Wave GPS watch to receive reception within 3 seconds.

Citizen introduces an eco-drive GPS Satellite Radio Clock that automatically detects the time zone and corrects the time and calendar information. Equipped with "Satellite Wave" functionality, it enables the fastest reception in the world and features a position information acquisition function in addition to time information.

2017:
30th Anniversary: The Attesa Black Titanium™ Series is released

To celebrate its 30th Anniversary, Citizen releases a series or models that feature the distinctive black colour, produced by "Duratect DLC (Diamond Like Carbon)" Incorporated with Citizen's original technology "Super Titanium™", this creates a watch with a particularly hard and luxurious feel.

2018:
Cal.F950: Display the correct time at twice the speed

Equipped with the Cal.F950, the CC4004-58E model not only features Citizen's unique surface hardening technology "Duratect MRK" and "Duratect DLC", layered on the titanium exterior, but quickly displays the time received from GPS Satellites at twice the speed of conventional hands.

2019:
"Duratect MRK": Adopting a new colour of surface hardening technology

A unique colour that combines light and dark tones, inspired by the shadow of the moon. The contrast between the illuminated and shadowed moon surface is expressed with its new, light gold and black colour "Duratect MRK", "Duratect MRK Gold" and "Duratect MRK+DLC".

2019:
Sealing a contract with the private "HAKUTO-R" lunar exploration program

HAKUTO-R uses titanium parts for its lander implementing weight reduction and strength. To improve the reliability and environmental resistance of its lander, the program adopts Citizen's "Super Titanium™"

2019:
Introducing the "ACT Line"

In line with the diversification of business styles, the new ACT lineup is equipped with Citizen's unique functions and distinctive face designs that give strong and active impressions, easy to use in both business and casual environments.

2021:
CITIZENxHAKUTO-R Collaboration

Attesa's collaboration with "HAKUTO-R" is introduced, leading with Citizen's titanium technology. The faint light and darkness of the moon
is expressed with "Duratect MRK Gold" and "Duratect DLC" respectively.

2022:
Celebrating 35 years of Attesa

As Attesa celebrates its 35th anniversary. the brand continues to overcome challenges and looks towards a new and better future.

DISCOVER

ACT Line

AT8040

Cal.F950

DISCOVER

Lunar Series

Limited Edition

Black Titanium™ Series

Through a partnership with 1% for the Planet, Citizen has pledged to donate 1% of its website sales in Australia to support a host of nonprofit organizations focused on the environment.

Terms + Conditions

Leather Working Group (LWG), is a member-led non-profit organization that is dedicated to driving excellence in the leather industry, minimizing the environmental impact of leather production, and challenging industry perceptions, through a suite of tools and ESG certification.

Select Citizen leather products support responsible manufacturing via the Leather Working Group.

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