As the world's first multi-hand calendar solar watch,
the Citizen uses a secondary lithium battery to achieve a driving time of more than 2 months.
From an ecological point of view, the light-powered watch, expected to have future potential,
began sales promotions in order to spread the word around the world under the universal name of "Eco-Drive".

Every component of the case, from the back cover to the top of the band, undergoes DLC processing, rendering it approximately 8 to 10 times tougher than titanium
(around 1,000 to 1,400 Vickers).

This treatment ensures exceptional scratch resistance and imparts a captivating shine and finish, resulting in an exterior that boasts prolonged durability.

Citizen unveils a ground-breaking radio-controlled model equipped with a 3-hand, disc type day & date (day of the week & date) function,
characterized by its simplicity, high visibility, and user-friendly design.

This feature enables wearers to effortlessly view the time, date, and day of the week at a glance, enhancing convenience and usability.

Effortlessly grasp the time across the globe with a simple operation—just pull the crown and adjust the city setting.

Citizen introduces an eco-drive GPS Satellite Radio Clock that revolutionizes timekeeping.
With automatic timezone detection and correction of time and calendar information, it ensures precision without manual intervention.

Boasting "Satellite Wave" functionality, it achieves the fastest reception globally and incorporates a position information acquisition feature alongside time synchronization.

In honour of its 30th Anniversary, Citizen launches a series of models distinguished by their sleek black colour, achieved through "Duratect DLC (Diamond Like Carbon)" technology.

Combined with Citizen's proprietary "Super Titanium™" innovation, these timepieces boast exceptional hardness and luxurious appeal.

Featuring the Cal.F950, the CC4004-58E model is enhanced with Citizen's exclusive surface hardening technologies "Duratect MRK" and "Duratect DLC", applied to its titanium exterior.

Moreover, it swiftly showcases the time obtained from GPS Satellites at double the pace of traditional hands

Inspired by the interplay of light and shadow on the moon's surface, Citizen introduces a distinctive color palette blending light and dark tones.

This unique aesthetic is captured in the new "Duratect MRK," "Duratect MRK Gold," and "Duratect MRK+DLC" finishes,
which artfully evoke the contrast between the illuminated and shadowed areas of the moon.

HAKUTO-R incorporates titanium components into its lander design to enhance both strength and weight efficiency.

In a bid to elevate reliability and environmental durability, the program integrates Citizen's "Super Titanium™" technology into its lander.

In keeping with the trend of diversified business styles, the new ACT lineup showcases Citizen's signature functionalities and distinctive face designs.

These features impart a sense of strength and dynamism, making them equally suitable for both business and casual settings, ensuring ease of use across various environments.

The collaboration between Attesa and "HAKUTO-R" is unveiled, showcasing the forefront of Citizen's titanium technology.

Reflecting the subtle interplay of light and darkness on the lunar surface, the timepieces feature the exquisite "Duratect MRK Gold" and "Duratect DLC" finishes.

As Attesa commemorates its 35th anniversary, the brand remains committed to surmounting challenges and embracing a future filled with innovation and improvement.